Inspired by the need to help kids develop a moral compass–and given kids’ inherent affinity for mystery, adventure and reward–My Virtuous Quest teaches kids virtues and rewards them for demonstrating different virtues such as Cooperation, Compassion, Courage, Forgiveness, Leadership, Loyalty, Ownership, Patience, Perseverance, Respect, Service, Generosity, and Honesty.
My Virtuous Quest’s support enables the African Wildlife Foundation to partner with African communities, local institutions, and governments to preserve key biodiversity area, protect diverse species, and create livelihood opportunities for communities living adjacent to protected areas. My Virtuous Quest aids AWF in allocating resources to maintain support for critical programs countering the pressure of poaching, human-wildlife conflict, and other threats to Africa’s natural heritage.