AWF 2003 Annual Report Wins Excellence Award

AWF's 2003 Annual Report, "Conserving Wildlife, Protecting Land, Empowering People," has received the 2004 Gold Award for Special Publications from the Society of National Association Publications (SNAP). The award represents the pinnacle of peer recognition and is the seal of excellence in association publishing. This is the second year in a row that AWF's Annual Report has won the Gold Award.

Recognized for excellence among more than 1,000 entries, the 2003 Annual Report uses stories, testimonials, and breathtaking photographs to convey the importance of AWF's work in Africa.

Some wildlife conservation organizations focus, understandably, on wildlife photography in their publications. In this annual report, AWF broke the mold by including people in the main spread photos. As one of the most experienced and progressive conservation organizations in the world, AWF is a leader in creating sustainable, environmentally-friendly economic solutions for the people of Africa, helping them to create viable enterprises based on conservation. So in this annual report, the stories were told by the people in the field; from game wardens to AWF staff to a village Chieftainess. Telling AWF;s story from their points of view not only makes the piece more interesting to read; it establishes AWF's vision of wildlife conservation as an endeavor that helps people, instead of excluding them from access to their own natural resources.

The Report highlights activities in AWF's four program areas: landscape conservation, wildlife conservation, conservation enterprises, and capacity building, but the publication's real strength lies in its ability to capture the immense benefits of this work to both African wildlife and the African people. The power of AWF's story that wildlife and humans can live and thrive side by side is what makes this publication a true winner.

To download a copy of AWF's 2003 Annual Report, click here.